Breckenridge, Colorado

Remaining independent during the rise of corporatization of mountain resorts

With the trend of of mega-resorts on the rise, resorts like Jackson Hole Mountain Resort (JHMR) and Grand Targhee remain independent. In 2019,  Vail Resorts took control of 17 ski areas, with a total of 37 destinations in North America. Similarly Alterra, offers 41 different destinations.

“But ski industry consultant Dave Belin, of RRC Associates in Boulder, Colorado, says independents like JHMR and Targhee may already be benefiting from a spillover of skiers turned off by crowding or conformity at the corporate resorts.” Read more.

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