Focus Center

How we work

The Boulder Focus Center provides recruitment and project management services for holding your next qualitative research study. You can chose from a variety of beautiful Boulder area locations to best suit your needs. We are a close-knit group of professionals offering quality, personalized service to meet the requirements for your next successful study. The Boulder Focus Center offers researchers exceptional quality services in an area with desirable demographics, nestled against the beauty of the mountains.




Our services include:

  • Participant recruitment
  • Qualitative project management
  • Focus group facilitation/moderation
  • Discussion guide development
  • Report writing/analysis
  • Experienced hosting
  • In-depth interviewing
  • Special/unusual projects

We offer recruitment for qualitative research studies that have included:

  • Focus group studies
  • One-on-one interviews
  • In-home studies
  • Product testing
  • Taste testing
  • Shop-along studies
  • Usability studies
  • In-depth interviews
  • Mock jury trials

We have a large database of potential participants and a local area with an abundance of:

  • Sports and outdoor enthusiasts
  • Health-oriented
  • Natural product users
  • College students
  • High-tech employers
  • Highly educated
  • Early product adopters
  • Politically active
  • Affluent

The Boulder Focus Center is owned and operated by RRC Associates, a full-service consumer research and consulting firm that provides research to a wide range of clients, with specialization in the sports, travel and recreation industries.

Local Information


Profile of Boulder (2014)

  • Founded in 1858
  • City of Boulder population: 103,166
  • Student population: 32,000
  • Boulder County population: 294,567
  • Mean temperature in January: 32° F (44° F high)
  • Mean temperature in July: 73° F (86° F high)
  • Elevation: 5,430 feet (1,655 meters)



boulder_chamber_logo_high_rescity of boulder logoBCVB_Logo_2012_HiRes.jpg(1)








Hotel Boulderado

Courtyard by Marriott

Millennium Harvest House

Holiday Inn Express

Homewood Suites by Hilton

The Residence Inn by Marriott

St. Julien Hotel


Contact Information

By Phone: Sue Rothchild, Manager, 303-449-6558 ext.2101

By mail: 4770 Baseline Road, Suite 360, Boulder, CO 80303

By Email:

Online: Our goal is to respond to your request within one business day.

Request for Proposal